Privacy policy

Last updated: June 23, 2026

Simple and Grand operates this website and online store, including all related information, content, features, products, services, communications, and customer experiences offered through simpleandgrand.com and related channels (collectively, the “Services”).

This Privacy Policy explains how Simple and Grand (“Simple and Grand,” “we,” “us,” or “our”) collects, uses, discloses, and otherwise processes personal information when you visit our website, interact with our store, make a purchase, create an account, contact us, sign up for marketing, or otherwise use the Services.

Our store is powered by Shopify, which provides the ecommerce platform, checkout, payment, hosting, analytics, security, and other services that help us operate the Services.

Please read this Privacy Policy carefully. By using or accessing the Services, you acknowledge that you have read and understand how we collect, use, disclose, and protect personal information as described in this Privacy Policy.

1. Personal Information We Collect

For purposes of this Privacy Policy, “personal information” means information that identifies, relates to, describes, can reasonably be associated with, or could reasonably be linked to you or your household. Personal information does not include information that is deidentified, aggregated, or otherwise excluded from applicable privacy laws.

We may collect the following categories of personal information.

Contact Information

This may include your name, email address, billing address, shipping address, phone number, and other information you provide when placing an order, creating an account, subscribing to communications, or contacting us.

Order and Transaction Information

This may include products viewed, products added to cart, products purchased, order number, order history, return or exchange information, payment status, shipping details, delivery information, discount codes, gift messages, and customer service history.

Payment Information

Payment transactions are processed by Shopify, payment processors, and related service providers. We may receive payment-related information such as payment status, billing details, transaction records, fraud review information, and partial payment details, but we do not intentionally collect or store full payment card numbers on our own servers.

Account Information

This may include your account login details, account preferences, saved addresses, order history, communication preferences, and related account settings.

Communications

This may include customer support messages, emails, text messages, reviews, survey responses, social media interactions, and other communications you send to us.

Device, Internet, and Usage Information

This may include IP address, browser type, device type, operating system, referring URL, pages viewed, products viewed, links clicked, search terms, cart activity, checkout activity, purchase events, session information, approximate location derived from IP address, cookie identifiers, advertising identifiers, and other information about how you interact with the Services.

Marketing, Advertising, and Attribution Information

This may include information about how you arrived at our website, whether you interacted with our ads or marketing campaigns, campaign source, medium, ad click identifiers, conversion events, call tracking events, email engagement, SMS engagement, and related analytics or attribution data.

Location Information

We may collect general location information, such as city, state, region, country, or approximate location inferred from your IP address. We do not intentionally collect precise GPS location through our website.

SMS and Mobile Information

If you opt in to SMS communications, we may collect your mobile phone number, SMS consent status, message history, opt-in source, opt-out status, and related communication records.

2. Sources of Personal Information

We may collect personal information from the following sources:

Directly from you when you place an order, create an account, contact us, sign up for emails or text messages, submit a form, participate in a promotion, or otherwise provide information to us.
Automatically through the Services using cookies, pixels, tags, scripts, local storage, analytics tools, advertising technologies, and similar technologies.
From Shopify and other service providers that help us operate our store, process payments, fulfill orders, provide analytics, secure the Services, and communicate with customers.
From marketing, advertising, attribution, and measurement partners.
From shipping carriers, payment processors, fraud prevention providers, customer support tools, email and SMS providers, and similar operational partners.
From social media platforms or other third-party services when you interact with us through those services.
From publicly available sources or other third parties, where permitted by law.

3. How We Use Personal Information

We may use personal information for the following purposes.

To Provide and Operate the Services

We use personal information to operate our website and store, process orders, accept payments, provide checkout, arrange shipping, provide delivery updates, manage returns and exchanges, provide customer support, maintain customer accounts, and complete transactions.

To Personalize and Improve the Shopping Experience

We may use personal information to remember your preferences, show relevant products, improve website performance, analyze customer behavior, test new features, troubleshoot technical issues, and improve the overall customer experience.

For Marketing and Advertising

We may use personal information to send marketing emails, send SMS messages where you have opted in, show advertisements, measure the effectiveness of marketing campaigns, create or measure audiences, retarget visitors, personalize ads, and understand how customers interact with our website and advertisements.

For Analytics and Measurement

We may use personal information to understand website traffic, product interest, sales performance, conversion rates, marketing attribution, campaign effectiveness, customer journeys, and other business analytics.

For Call Tracking and Customer Communications

We may use call tracking technologies to understand which marketing campaigns or website experiences lead to phone calls, customer inquiries, or other interactions.

For Security, Fraud Prevention, and Legal Compliance

We may use personal information to detect, investigate, and prevent fraud, unauthorized access, abuse, security incidents, chargebacks, and other harmful activity. We may also use information to comply with legal obligations, enforce our terms and policies, respond to lawful requests, and protect our rights, customers, business, and Services.

For Business Operations

We may use personal information for internal business purposes such as accounting, recordkeeping, audits, compliance, vendor management, training, dispute resolution, and business planning.

4. Cookies, Pixels, Analytics, and Advertising Technologies

We and our service providers, advertising partners, analytics providers, attribution partners, and measurement partners may use cookies, pixels, tags, scripts, local storage, web beacons, server-side tracking, and similar technologies to operate the Services, remember preferences, analyze website activity, measure advertising performance, personalize content, prevent fraud, provide call tracking, and deliver or measure advertisements.

These technologies may collect or process information such as:

IP address
device identifiers
cookie identifiers
browser type
operating system
pages viewed
products viewed
links clicked
cart activity
checkout activity
purchase or conversion events
referring URLs
ad campaign information
approximate location
interaction with emails, ads, or marketing campaigns
call tracking and attribution information

Some of these technologies may be placed by us. Others may be placed by third-party service providers or advertising partners.

You can manage some cookie and tracking preferences through our cookie banner, cookie preferences tools, browser settings, device settings, platform settings, or other privacy controls made available through the Services.

Please note that disabling certain cookies or technologies may affect website functionality, personalization, analytics, marketing measurement, or your overall shopping experience.

5. Advertising, Retargeting, and Measurement Partners

We may work with advertising, analytics, attribution, call tracking, media, and measurement partners to help us understand website activity, measure advertising performance, attribute sales, retarget visitors, and improve marketing.

These partners may include, depending on our active marketing campaigns and technology settings:

Shopify
Meta / Facebook
Google Analytics
Google Ads
Google Marketing Platform
AdRoll / NextRoll
The Trade Desk
LocaliQ
TVSquared
CallTrackingMetrics
Tegna / Alphonso
KSTP, KCCI, or related media and advertising partners
other advertising, attribution, analytics, call tracking, or measurement providers

Some advertising partners may work with their own service providers, ad networks, data platforms, identity-resolution providers, measurement partners, exchanges, or inventory partners. As a result, website activity may involve network requests or processing by downstream ad-tech partners that support advertising delivery, measurement, attribution, retargeting, fraud prevention, or identity matching.

We do not necessarily have a direct relationship with every downstream partner that may be involved in an advertising or measurement ecosystem, but we aim to disclose the categories of technology and partners that may process information through our Services.

6. How We Disclose Personal Information

We may disclose personal information in the following circumstances.

Shopify and Ecommerce Service Providers

We disclose personal information to Shopify and related service providers that help us operate the store, host the website, provide checkout, process payments, manage orders, provide analytics, secure the Services, and support ecommerce functionality.

Payment Processors and Financial Partners

We disclose payment and transaction information to payment processors, banks, fraud prevention providers, and other financial service providers as needed to process transactions, prevent fraud, manage chargebacks, and comply with financial regulations.

Shipping, Fulfillment, and Logistics Providers

We disclose personal information to shipping carriers, fulfillment providers, delivery providers, and related service providers to process, ship, deliver, track, return, or exchange orders.

Marketing, Advertising, Analytics, and Measurement Partners

We may disclose personal information to marketing, advertising, analytics, attribution, retargeting, call tracking, and measurement partners to help us understand website activity, measure marketing performance, provide advertising, and improve the Services.

Communication Providers

We may disclose personal information to email, SMS, customer support, chat, review, and communication providers to send order updates, respond to inquiries, provide support, and send marketing communications where permitted.

Professional Advisors

We may disclose personal information to attorneys, accountants, consultants, insurers, auditors, and other professional advisors where necessary for business, legal, compliance, accounting, or risk management purposes.

Legal, Security, and Compliance Purposes

We may disclose personal information when we believe it is necessary to comply with applicable law, respond to lawful requests, enforce our terms and policies, protect our rights, prevent fraud, investigate security incidents, or protect the rights, property, and safety of Simple and Grand, our customers, or others.

Business Transactions

We may disclose or transfer personal information in connection with a merger, acquisition, financing, sale of assets, reorganization, bankruptcy, or similar business transaction.

With Your Direction or Consent

We may disclose personal information when you direct us to do so, consent to the disclosure, or intentionally interact with third-party features, integrations, or services.

7. SMS Communications

If you opt in to receive text messages from Simple and Grand, we may send SMS messages related to orders, deliveries, customer support inquiries, account notifications, product updates, promotions, or marketing.

By providing your mobile phone number and opting in, you consent to receive text messages from Simple and Grand at the number provided. Message frequency may vary. Message and data rates may apply.

You may opt out at any time by replying STOP to any SMS message. You may reply HELP for assistance or contact us at info@simpleandgrand.com.

Mobile opt-in data and consent for SMS messaging will not be sold, rented, or shared with third parties for their own marketing purposes. This does not prevent us from sharing SMS-related information with service providers that help us send, manage, deliver, or support our SMS communications, provided they use that information only to provide services to us.

8. Email Marketing

If you subscribe to email marketing, we may send you promotional emails, product updates, announcements, offers, and other marketing communications. You may unsubscribe from marketing emails at any time by clicking the unsubscribe link in the email or contacting us.

Even if you unsubscribe from marketing communications, we may still send you transactional or service-related messages, such as order confirmations, shipping updates, account notices, customer service responses, and legally required notices.

9. Third-Party Websites, Platforms, and Links

The Services may contain links to third-party websites, social media platforms, payment services, apps, or other third-party services. We are not responsible for the privacy practices, security, content, or policies of those third parties.

Your interactions with third-party websites, platforms, and services are governed by their own privacy policies and terms.

10. Relationship with Shopify

Our store is powered by Shopify. Shopify processes personal information to provide ecommerce platform services to us and to support the Services, including hosting, checkout, payment processing, fraud prevention, analytics, security, and related ecommerce functionality.

Information you provide through the Services may be transmitted to, processed by, or stored by Shopify and its service providers.

To learn more about how Shopify processes personal information, please review Shopify’s Consumer Privacy Policy.

11. Data Retention

We retain personal information for as long as reasonably necessary to provide the Services, complete transactions, maintain records, comply with legal obligations, resolve disputes, prevent fraud, enforce agreements, and support legitimate business purposes.

Retention periods may vary depending on the type of information, the purpose for which it was collected, legal requirements, tax and accounting obligations, dispute resolution needs, fraud prevention needs, and operational requirements.

When personal information is no longer needed, we may delete, deidentify, aggregate, or otherwise dispose of it in accordance with applicable law and our business practices.

12. Security

We use reasonable administrative, technical, and physical safeguards designed to protect personal information. However, no method of transmission over the internet or electronic storage is completely secure.

We cannot guarantee absolute security, and you use the Services at your own risk. You are responsible for maintaining the confidentiality of your account login credentials and for notifying us if you believe your account has been compromised.

13. Children’s Privacy

The Services are not intended for children. We do not knowingly collect personal information from children under the age of 13.

We do not knowingly sell or share personal information of consumers under 16 years of age.

If you believe a child has provided personal information to us, please contact us at info@simpleandgrand.com so we can review and take appropriate action.

14. U.S. State Privacy Rights

Depending on where you live, you may have certain privacy rights under applicable U.S. state privacy laws. These rights may include:

the right to know or access the personal information we collect about you;
the right to request deletion of personal information;
the right to correct inaccurate personal information;
the right to receive a portable copy of personal information;
the right to opt out of the sale of personal information;
the right to opt out of the sharing of personal information for cross-context behavioral advertising;
the right to opt out of targeted advertising;
the right to limit certain uses or disclosures of sensitive personal information, where applicable;
the right to appeal a decision regarding a privacy request, where applicable;
the right not to be discriminated against for exercising privacy rights.

You may exercise applicable rights by contacting us at info@simpleandgrand.com or by using the privacy choices, cookie preferences, or data sharing opt-out tools made available through the Services.

15. California Privacy Notice

This section applies to California residents and supplements the rest of this Privacy Policy.

Categories of Personal Information Collected

In the past 12 months, we may have collected the following categories of personal information:

Identifiers, such as name, email address, phone number, billing address, shipping address, IP address, cookie identifiers, device identifiers, and account information.
Customer records information, such as contact details, order information, billing information, and customer service records.
Commercial information, such as products viewed, products purchased, order history, cart activity, returns, exchanges, and customer preferences.
Internet or other electronic network activity information, such as browsing activity, search activity, website interactions, ad interactions, device information, and usage data.
Geolocation information, such as approximate location inferred from IP address.
Audio, electronic, or similar information, such as customer service communications, where applicable.
Inferences, such as preferences, interests, shopping behavior, marketing segments, or similar analytics derived from your interactions with the Services.
Sensitive personal information, only where necessary for limited purposes such as account login, payment processing, fraud prevention, or legal compliance. We do not use sensitive personal information to infer characteristics about you.

Sources of Personal Information

We collect personal information from the sources described in the “Sources of Personal Information” section above.

Purposes for Collection, Use, and Disclosure

We collect, use, and disclose personal information for the business and commercial purposes described in the “How We Use Personal Information” and “How We Disclose Personal Information” sections above.

Categories of Third Parties to Whom We Disclose Personal Information

We may disclose personal information to the categories of third parties described above, including Shopify, service providers, payment processors, shipping providers, marketing partners, advertising partners, analytics providers, attribution providers, call tracking providers, customer support providers, communication providers, professional advisors, legal authorities, and business transaction parties.

Sale or Sharing of Personal Information

Some of our advertising, analytics, attribution, retargeting, and measurement activities may be considered a “sale,” “sharing,” or use of personal information for targeted advertising or cross-context behavioral advertising under certain privacy laws.

This may include the disclosure or processing of identifiers, device information, internet or network activity, commercial information, and inferences through cookies, pixels, tags, scripts, and similar technologies.

You may opt out of sale, sharing, or targeted advertising by using the “Your Privacy Choices,” “Do Not Sell or Share My Personal Information,” cookie preferences, or data sharing opt-out tools available on our website, or by contacting us at info@simpleandgrand.com.

Global Privacy Control and Opt-Out Preference Signals

Where required by applicable law and where recognized by our Services, we process opt-out preference signals, such as Global Privacy Control, as a request to opt out of sale or sharing for the browser or device that sends the signal.

Because these signals are browser- or device-based, you may need to enable the signal on each browser or device you use.

Right to Know, Access, Delete, and Correct

California residents may request that we disclose the personal information we have collected about them, request deletion of personal information, or request correction of inaccurate personal information, subject to certain exceptions.

Right to Opt Out

California residents may opt out of the sale or sharing of personal information. You can exercise this right through our website privacy choices or by contacting us at info@simpleandgrand.com.

Right to Limit Use of Sensitive Personal Information

We do not use or disclose sensitive personal information for purposes that would require a right to limit under California law.

Right to Non-Discrimination

We will not discriminate against you for exercising your privacy rights. We will not deny goods or services, charge a different price, provide a different level of quality, or retaliate against you because you exercised your privacy rights.

Authorized Agents

You may designate an authorized agent to submit a privacy request on your behalf where permitted by law. We may require proof that the agent has authority to act on your behalf and may also require you to verify your identity directly with us.

Verification

To protect your information, we may need to verify your identity before fulfilling certain privacy requests. The information we request for verification may depend on the nature of the request and the information we maintain.

16. International Visitors

Our Services are operated from the United States. If you access the Services from outside the United States, your information may be transferred to, stored in, or processed in the United States and other countries where we or our service providers operate.

Privacy laws in those countries may differ from the laws in your location. Where required, we rely on appropriate legal mechanisms for international transfers.

17. Your Choices

You may have the following choices regarding your personal information:

Update account information by logging into your account, where available.
Unsubscribe from marketing emails using the unsubscribe link in our emails.
Opt out of SMS messages by replying STOP.
Manage cookies through our cookie banner, cookie preferences tools, browser settings, or device settings.
Use our data sharing opt-out page or privacy choices tools where available.
Contact us to exercise applicable privacy rights.

Some choices are browser-, device-, or account-specific, so you may need to repeat your choices if you use a different browser, device, or account.

18. Complaints and Appeals

If you have concerns about how we process personal information, please contact us at info@simpleandgrand.com.

Depending on your location, you may have the right to appeal our decision regarding a privacy request. To submit an appeal, contact us at info@simpleandgrand.com and include “Privacy Appeal” in the subject line.

You may also have the right to file a complaint with a data protection authority, state attorney general, or other applicable regulator.

19. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, or business operations.

When we update this Privacy Policy, we will revise the “Last updated” date above. The updated version will be posted on this page. Your continued use of the Services after an updated Privacy Policy is posted means you acknowledge the updated Privacy Policy.

20. Contact Us

If you have questions about this Privacy Policy or want to exercise privacy rights, please contact us:

Simple and Grand
3103 227th St E
Faribault, MN 55021
United States

Email: info@simpleandgrand.com